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ENGAGEMENT / Positioning + story

Positioning + story.

“The product has moved ahead of the market story.”

Timeline
2 to 6 weeks
Price
$12k to $60k
Leads
Kyle Knight

What B4S owns

  • Category and positioning
  • Message architecture
  • The narrative the whole company uses

What ships

  • Positioning document
  • Message architecture
  • Rewritten core surfaces

What is excluded

Named on purpose. You should know where this stops.

  • No naming unless scoped separately
  • No full identity system
  • No media buying

$12k to $60k.

2 to 6 weeks. Led by Kyle Knight.

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